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<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Wed, 30 May 2012 15:45:36 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>BlissKey</title><subtitle>BlissKey</subtitle><id>http://www.blisskey.com.au/blisskey/</id><link rel="alternate" type="application/xhtml+xml" href="http://www.blisskey.com.au/blisskey/"/><link rel="self" type="application/atom+xml" href="http://www.blisskey.com.au/blisskey/atom.xml"/><updated>2011-11-29T09:53:45Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.11.81 (http://www.squarespace.com/)">Squarespace</generator><entry><title>Bliss Key</title><id>http://www.blisskey.com.au/blisskey/bliss-key.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/bliss-key.html"/><author><name>BlissKey</name></author><published>2009-09-21T12:40:40Z</published><updated>2009-09-21T12:40:40Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>At Bliss Key we believe effective communication is the key to organisational bliss.</p>
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<p>We work with individuals and businesses to design, develop and manage creative communication programs that provide meaningful purpose and build social capital in communities. We are dedicated to ethical work practices that reflect the triple bottom line philosophy of people, planet and profit. The agency is founded on thirty years experience in the film and television; retail; community welfare; public relations and publishing industries.</p>
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<p>So what is your pathway to bliss? Perhaps it is&nbsp;time to think seriously about how&nbsp;you might move ahead within your unique communication environment.</p>
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<p>Browse our&nbsp;key services&nbsp;and let us help you enjoy your journey to bliss.</p>
<blockquote><a href="http://www.blisskey.com.au/blisskey/strategic-communication-strategy.html"><strong>Our key services &rsaquo;&rsaquo;</strong></a></blockquote>]]></content></entry><entry><title>Strategic Communication Strategy</title><id>http://www.blisskey.com.au/blisskey/strategic-communication-strategy.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/strategic-communication-strategy.html"/><author><name>BlissKey</name></author><published>2009-09-20T12:14:00Z</published><updated>2009-09-20T12:14:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>Because organisational communication occurs within a dynamic system there are many challenges for organisations to remain competitive. To meet these challenges more effectively, the practice of organisational communication has become an important management function tied directly to achieving strategic organisational goals.</p>
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<p>At Bliss Key we work with organisations to identify and evaluate the current communication environment; assist the design, development and implementation of more strategic ways of working; and ensure that new programs are results-oriented and measureable for success.</p>
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<p>Understanding your unique communication environment and working strategically in the development and management of communication practices is the most effective means of removing communication barriers and ultimately enjoying <em>the adventure of the journey</em>.</p>
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<p>Understand your unique communication environment and start enjoying the adventure of the journey.</p>
</blockquote>]]></content></entry><entry><title>Identity Creation and Management</title><id>http://www.blisskey.com.au/blisskey/identity-creation-and-management.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/identity-creation-and-management.html"/><author><name>BlissKey</name></author><published>2009-09-19T12:18:00Z</published><updated>2009-09-19T12:18:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>Because human beings are fundamentally tribal shared identity is an important frame of reference in an otherwise dynamic environment and is at the heart of any successful enterprise.</p>
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<p>At Bliss Key we work with organisations to guide them in the development of their brand, a symbolic representation of their collective vision. If the development of this identity is undertaken as a collaborative experience then the management of its integrity is more likely to be appreciated by members as an important investment.</p>
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<p>The <em>sense of belonging</em> develops from sharing the same vision and from the investment everyone can make towards achieving its objectives.</p>]]></content></entry><entry><title>Communication Audit</title><id>http://www.blisskey.com.au/blisskey/communication-audit.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/communication-audit.html"/><author><name>BlissKey</name></author><published>2009-09-18T12:22:00Z</published><updated>2009-09-18T12:22:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>It is important for organisations to celebrate what is working well and to work together on what isn&rsquo;t. Conducting a Communication Audit provides great insight into the current communication environment, identifying areas needing restructuring and new opportunities.</p>
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<p>Bliss Key undertakes primary and secondary research across all relevant networks to identify and evaluate current communication practices, and determines areas of need in preparation for communication strategy development. It is an opportunity for all networks to be consulted and validated, and as a consequence develops <em>a sense of belonging</em> across the wider organisational environment.&nbsp;</p>
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<p>The good will that is created through inclusive communication practice is paramount to building good organisational culture and assisting you to achieve organisational bliss.&nbsp;</p>
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<p>Everyone can invest in the same vision and share that sense of belonging.</p>
</blockquote>]]></content></entry><entry><title>Communication Mix</title><id>http://www.blisskey.com.au/blisskey/communication-mix.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/communication-mix.html"/><author><name>BlissKey</name></author><published>2009-09-17T12:24:00Z</published><updated>2009-09-17T12:24:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p><em>The medium is the message</em> maxim has become the reality of communication management today. The rapid evolution of communication technology is greatly influencing the way communication is managed and marketed.&nbsp;</p>
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<p>Bliss Key offers design, development and management of the strategic Communication Mix enlisting the services of industry professionals to produce creative, results-oriented communication products that best represent organisational goals across all print and electronic media. More than ever before, communication products must reflect ethical organisational values while being strategically targeted for effectiveness in oversaturated illusion-prone markets.</p>
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<p>In our post-modern communication marketplace the<em> joy in understanding </em>is best achieved through communication products that offer creativity, integrity and shared meaning.</p>
<p>&nbsp;</p>]]></content></entry><entry><title>Media Relations</title><id>http://www.blisskey.com.au/blisskey/media-relations.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/media-relations.html"/><author><name>BlissKey</name></author><published>2009-09-17T12:06:00Z</published><updated>2009-09-17T12:06:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p><span style="font-style: normal;">Media relationships are generally symbiotic in nature but can appear one-sided unless there is clear understanding of the unique protocols and challenges this dynamic communication environment provides. Developing successful Media Relations is an investment in sustained organisational bliss.</span></p>
<p><span style="font-style: normal;">&nbsp;</span></p>
<p>Bliss Key offers services across all media to assist key personnel work more effectively within media environments, engaging in the design and development of creative media focused communications; and managing specific programs and events that require strategic media engagement.&nbsp;</p>
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<p><em>Joy in understanding</em> results from sustained relationships of cooperation with all media entities that provide genuine opportunities for collaboration.&nbsp;</p>
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<p><em>In our post-modern world creativity, integrity and shared meaning equals joy in understanding.</em></p>
</blockquote>]]></content></entry><entry><title>Crisis Communication Plan</title><id>http://www.blisskey.com.au/blisskey/crisis-communication-plan.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/crisis-communication-plan.html"/><author><name>BlissKey</name></author><published>2009-09-16T12:26:00Z</published><updated>2009-09-16T12:26:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>Effective communication practice is never more important than at a time of crisis. Not planning for hardship is somewhat of a human trait. However, not planning for crisis in business today is at best naive.</p>
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<p>At Bliss Key we assist organisations develop plans for negative impacts using the <em>Five Star Crisis Protocol</em>, whereby procedures are established and communicated to all relevant parties in preparation for activation if the worst happens. This is one communication area&nbsp;that requires&nbsp;careful attention to detail, as miscommunication can often result in negative outcomes across all internal and external networks, a loss of credibility, and ultimately the development of a negative culture from which an organisation may never recover.&nbsp;</p>
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<p>There is no joy in challenging times. However, when working through a crisis, <em>joy in understanding</em> results from everyone pulling in the same direction towards resolution.</p>]]></content></entry><entry><title>Events Management</title><id>http://www.blisskey.com.au/blisskey/events-management.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/events-management.html"/><author><name>BlissKey</name></author><published>2009-09-15T12:28:00Z</published><updated>2009-09-15T12:28:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>When there is something worth sharing, it is worth doing it well.</p>
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<p>At Bliss Key we understand the value of sharing and celebrating achievements as an opportunity for creating positive organisational image and goodwill across internal and external publics. Whether it&rsquo;s a product launch, conference or seminar, awards ceremony, client gathering, or the staff Christmas party, events must be designed effectively and managed in a way that mirrors organisational values and shows the organisation in the very best light.&nbsp;</p>
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<p>Good events management requires attention to detail and involves engagement throughout the entire process. The <em>joy in understanding</em> comes from the realisation that you have put your company out there and everyone is talking you up!</p>
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<blockquote>
<p><em>The joy in understanding comes from that realisation that you have put your company out there and everyone is talking you up!</em></p>
</blockquote>]]></content></entry><entry><title>Relationship Building</title><id>http://www.blisskey.com.au/blisskey/relationship-building.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/relationship-building.html"/><author><name>BlissKey</name></author><published>2009-09-14T12:29:00Z</published><updated>2009-09-14T12:29:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>Organisations co-exist within an environment of diverse groups of influence. The significance of relationships with these groups evolved over the last century as organisations gained insight into their systemic existence.</p>
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<p>Bliss Key works with organisations to identify, develop and manage genuine relationships of positive collaboration with influential publics over time. We believe that developing communication programs from a perspective of <em>shared abundance</em> creates a culture of cooperation across all influential networks, helps organisations to steer the path of least resistance, and builds genuine relationships with groups to work on collaborative projects for the greater good. &nbsp;</p>
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<p>The building of positive working relationships with internal and external publics is perhaps the greatest investment your organisation can make towards achieving organisational bliss.</p>]]></content></entry><entry><title>Community Development</title><id>http://www.blisskey.com.au/blisskey/community-development.html</id><link rel="alternate" type="text/html" href="http://www.blisskey.com.au/blisskey/community-development.html"/><author><name>BlissKey</name></author><published>2009-09-11T12:31:00Z</published><updated>2009-09-11T12:31:00Z</updated><content type="html" xml:lang="en-AU"><![CDATA[<p>In this highly enlightened business environment, organisations seek opportunities to work from a spirit of generosity and build community-focused relationships in genuine sustainable ways.</p>
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<p>Bliss Key works with organisations to seek appropriate involvement in community development projects and programs,&nbsp;as well as genuine charitable enterprises. Bliss Key assists the development and management of creative communication practices with the ultimate aim of building more inclusive sustainable societies. Involvement in the development of positive communities is one area of organisational development that when managed effectively, and with genuine intention, can develop positive organisational culture and sustained success.</p>
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<p>If this pathway to bliss speaks to your ideals for success then we can work together to create a future for your organisation that promotes <em>shared abundance</em> and the triple bottom line philosophy of people, planet and profit.</p>
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<p><em>Shared abundance is the ideal of an organisational culture of cooperation for the greater good.</em></p>
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